White-label marketplace platform for networks and brands
Run several curated marketplaces under one brand, each with its own operator, providers and rules.
For networks that bring together approved providers and the communities they serve.
The problem it solves
When chapters or regions serve different communities, each may need its own providers and offerings. Your network still needs a consistent brand, and a way to share listings across marketplaces without every provider entering them again.
What you can run
A marketplace for each chapter, region or community
Each with its own operator, its own providers and its own rules, under your brand.
A curated provider network
You invite providers, approve who can list, and decide which offerings go live.
Shared offerings across your marketplaces
Providers maintain one catalog and share approved offerings across participating marketplaces, so they can reuse what's already approved.
Directory, referrals or commerce, per marketplace
One marketplace can be a directory, another can take inquiries, and another can take paid bookings. You choose, marketplace by marketplace.
How it works
For you, the brand
- Set up your brand on your own domain.
- Create a marketplace for each chapter, region or community, and give each one an operator.
- Decide what each marketplace offers: a directory, inquiries and referrals, or paid bookings.
For each marketplace operator
- Invite providers and approve who can list.
- Choose which offerings go live.
- Promote the marketplace to the members or community it serves.
For providers
- Maintain one catalog and share approved offerings across participating marketplaces.
- Keep prices, photos, availability and details up to date themselves. When a provider changes an offering's name or description, the other marketplaces that list it review the change.
- Receive inquiries, bookings and payments where the marketplace takes them.
Invite and approve providers
You decide who can list. New offerings start pending your approval, and you choose which offerings go live in each marketplace.
Use it when:
- the providers are vetted by your network, such as preferred suppliers or certified professionals
- a provider should appear in one chapter's marketplace but not another's
- you want every new offering reviewed before members see it
Curated B2B provider networks
Business networks already run on trusted introductions: a member recommends a supplier, a partner refers a client, a chapter keeps a list of approved vendors. Usually it lives in email, spreadsheets and someone's memory.
A curated provider network gives it structure:
- Supplier discovery. Members browse approved providers and what they offer, in one place.
- Provider approval. You invite and approve providers before they appear.
- Inquiries instead of an inbox. Buyers can send an inquiry to an approved provider.
- Commerce only if it fits. Many B2B networks stay at introductions. Where a fixed service can be booked and paid for, you can turn that on.
Example: a trade association runs one marketplace of approved suppliers. Members find a supplier for a project, send an inquiry, and the supplier responds. The same setup works for a network with one marketplace or many.
Your brand, your rules, your payments
- Your brand on your own domain. Your marketplaces carry your name and run on your domain.
- Your rules. You decide who can list and what gets published, marketplace by marketplace.
- Your payments. Eligible white-label operators can run payments through their own Stripe platform account.
- Structured offerings. Offerings carry the rules that apply to them, such as rental dates and pricing or class capacity, rather than free text.
- Free exchanges for your customers, if you want them. If you plan to sell exchanges to your own customers, you can turn on free Discovery exchanges under your brand, so they can start free and upgrade later.
- Your own trusted partners. Your providers can use the partners Exonome sources in the App Exchange, and you can source and add your own trusted partners alongside them.
- An API underneath. The Partner API, available to white-label brands, supports setting up exchanges and publishing offerings.
Start with what your community needs. Add more only if you want to.
Visitors find a provider's offerings and can express interest. Free to start.
Bring in multiple providers, and route inquiries and referrals through your exchange instead of your inbox.
Paid bookings and payouts are available with Marketplace, when you choose to turn commerce on.
A directory or referral network that stays that way is a success. Commerce is a choice, not the goal.
Can we do this?
- We're a small team. No developers needed for standard setup. Providers keep their own prices, photos, availability and details up to date, and new offerings from invited providers wait for your approval. Your team recruits, approves and promotes. What it takes →
- Who brings people in? If you already reach members through a newsletter or events, start there. Providers can share their own listings where supported. How to launch to members →
- How long until it's live? A guided build in our one-hour Lab shows the workflow. A real launch also needs your providers, branding, payment setup where you take payments, and an announcement, and we'll walk you through each. From idea to live →
- Does it have to be big? No. It works wherever trust already exists, in one city, one community or one chapter. Small is the point →
- Can we make it ours? Your exchange's logo and colors, your categories, offering types and rules. White-label brands also get their own domain and our Partner API. What you can make yours →
Go deeper
- See live exchanges and demos
- Member marketplaces for associations and chambers
- Build a marketplace for your community
- Partners: implement or operate exchanges for your clients